Human Written & Fact Checked · Updated
135 Los Angeles Tourism Statistics for 2026
Los Angeles had 49.5 million visitors in 2025, on the count by Los Angeles Tourism, the city's tourism board, and they generated $42.6 billion in business sales across the county. That is close to the 2019 record of 50.7 million visitors, but passenger numbers at LAX and the city's hotel tax both fell in 2025.
This page gathers the current official figures on Los Angeles tourism in one place: visitor numbers and markets, spending, hotels and short-term rentals, the hotel tax, LAX and other ways in, the best time to visit, beaches and attractions, the World Cup and the 2028 Olympics, jobs and safety. Every number links to the body that published it, with the date.
Several bodies measure tourism in Los Angeles, and their numbers differ because they count different things. The tourism board models total business sales, the state travel study counts direct travel spending only, and jobs are measured three ways. Some figures cover the City of Los Angeles and others the whole county. Each figure is given with its producer, and figures from different studies are not compared or added together.
Headline figures
- Los Angeles had 49.5 million visitors in 2025: 43.1 million from the US and 6.4 million from abroad. (Los Angeles Tourism (2025 economic impact release), Jul 2026)
- Visitors generated $42.6 billion in total business sales across Los Angeles County in 2025. (Los Angeles Tourism (2025 economic impact release), Jul 2026)
- Direct travel spending in Los Angeles County was $35.1 billion in 2025, down 0.1% on 2024, on the state travel study. (Visit California (Dean Runyan county impacts), Apr 2026)
- City of Los Angeles hotels with 50 or more rooms were 74.5% full from January to September 2026, at an average rate of $219.53 a night. (Los Angeles Tourism (TMD hotel metrics, STR data), Oct 2026)
- The City of Los Angeles took $272.4 million in hotel occupancy tax in fiscal year 2024-25. (LA City Controller (revenue forecast), Mar 2026)
- LAX handled 73,709,594 passengers in 2025, down 3.76% on 2024. (LAWA (December 2025 traffic report), Jan 2026)
- LAX fell to 13th among the world's busiest airports in 2025, from 3rd in 2019. (ACI World (2025 airport rankings), Jul 2026)
- The Port of Los Angeles handled a record 1,617,320 cruise passengers in 2025. (Port of Los Angeles (cruise statistics), 2026)
- Beaches guarded by Los Angeles County lifeguards had about 45,440,790 visits in 2025. (LA County Fire Department (2025 statistical summary), Jul 2026)
- Griffith Observatory receives 1.6 million visitors a year, and entry to the building is free. (Griffith Observatory, 2026)
- LA28 sold more than 4 million Olympic tickets in its first ticket drop in April 2026. (LA28 (ticket release), Apr 2026)
- Los Angeles County had 548,500 leisure and hospitality payroll jobs in August 2026, against 539,000 a year earlier. (BLS (leisure and hospitality jobs), Nov 2026)
- The City of Los Angeles recorded 225 homicides in 2025, the fewest in the state series that starts in 1985. (California DOJ (OpenJustice), Jul 2026)
- The Dodgers drew 4,012,470 fans to Dodger Stadium in the 2025 regular season, the most in the club's history. (Los Angeles Dodgers (MLB release), Sep 2025)
How many tourists visit Los Angeles each year?
Los Angeles is close to its 2019 visitor record but has not passed it. The tourism board put 2022 at just over nine-tenths of the 2019 level, and the count has risen since.
View data table
| Period | Value |
|---|---|
| 2017 | 48.3m |
| 2019 | 50.7m |
| 2022 | 46.2m |
| 2025 | 49.5m |
- The record year was 2019, with 50.7 million visitors, the end of a decade of record-setting growth. (Los Angeles Tourism (Facts About LA), 2023)
- In 2022 Los Angeles welcomed 46.2 million visitors, 41.9 million domestic and 4.3 million international, and total visitation was 91.1% recovered to the 2019 level. (Los Angeles Tourism (2022 economic impact release), May 2023)
- In May 2023 the board forecast nearly 50 million visitors for 2023, 98% of the 2019 level. This was a forecast, not a count. (Los Angeles Tourism (2022 economic impact release), May 2023)
- The city welcomed 48.3 million visitors in 2017, up on 2016 and the seventh record year in a row. (Office of the Mayor of Los Angeles (2018 release), Jan 2018)
- After the January 2025 wildfires, Los Angeles Tourism said the vast majority of the region's attractions and tourism businesses remained fully operational. (Los Angeles Tourism (wildfire statement), Jan 2025)
Visitor numbers are estimates modelled for Los Angeles Tourism by Tourism Economics and cover day and overnight visitors to Los Angeles County; they are not a head count. The board's 2025 release gives no change on 2024, and its 2023 and 2024 releases could not be opened at the source, so those years are left out. The 2017 figure was an early estimate published in January 2018. The board published no figure for visits lost to the 2025 wildfires.
Where do international visitors to Los Angeles come from?
Mexico is the largest foreign market by a wide margin, followed by Canada. China, Japan and South Korea are also large markets, and international visitor numbers are still below their late-2010s level.
- Los Angeles Tourism named its top international markets for 2025 as Mexico, China, Canada, Japan, the United Kingdom, Australia and South Korea. (Los Angeles Tourism (2025 economic impact release), Jul 2026)
- In 2022 Mexico sent 1,440,000 visitors, Canada 590,000, the UK and Ireland 300,000, France 240,000 and Australia and New Zealand 230,000. (Los Angeles Tourism (2022 economic impact release), May 2023)
- International visitors rose 81.7% in 2022 on 2021, an increase of nearly 2 million. (Los Angeles Tourism (2022 economic impact release), May 2023)
- International visitors reached a record 7.1 million in 2017, up 0.9% on 2016. (Office of the Mayor of Los Angeles (2018 release), Jan 2018)
- A Tourism Economics forecast for 2022, published by the board, put Germany and South Korea at 160,000 visitors each, China at 140,000, Japan at 103,000 and Scandinavia at 95,000. (Los Angeles Tourism (Facts About LA), 2023)
- The board's forecast for 2023 was 6.2 million international visitors, 84% of the 2019 level, and 44.1 million domestic visitors, 102% of 2019. (Los Angeles Tourism (Facts About LA), 2023)
- Across California, Canadian arrivals are forecast to fall 6.5% in 2026 after a 20.1% drop in 2025, while arrivals from Mexico are forecast to rise 8.6%. These are state forecasts. (Visit California (travel forecast), Oct 2026)
The board's international counts include Canada and Mexico. The UK figure includes Ireland and the Australia figure includes New Zealand, and China is not in the 2022 top five. The 2022 country forecast and the 2023 figures were made before the year ended and are not counts. The Visit California forecast covers all of California.
How does Los Angeles rank for overseas visitors?
On the federal survey, the share of overseas holiday visitors to the US who go to Los Angeles fell in 2025 and is well below its late-1990s peak. Its share of overseas business travellers fell too.
View data table
| Period | Value |
|---|---|
| 2019 | 12.86% |
| 2020 | 10.68% |
| 2021 | 7.27% |
| 2022 | 12.65% |
| 2023 | 12.48% |
| 2024 | 13.13% |
| 2025 | 11.52% |
- 11.52% of overseas holiday visitors to the US went to Los Angeles in 2025, down from 13.13% in 2024 and 12.86% in 2019; the peak in the series was 17.3% in 1997. (NTTO (holiday visitor profile), 2026)
- 11.06% of overseas business visitors to the US went to Los Angeles in 2025, against 14.53% in 2024. (NTTO (business visitor profile), 2026)
- LAX was the port of entry for 10.8% of overseas holiday visitors clearing US customs in 2025, against 12.6% in 2019 and 6.4% in 2021. (NTTO (holiday visitor profile), 2026)
- Across the whole US, overseas arrivals fell to 34.29 million in 2025 from 35.16 million in 2024. This is a national figure. (NTTO (overseas arrivals), 2026)
NTTO counts overseas visitors only, leaving out Canada and Mexico, the two largest markets for Los Angeles in 2022. Its shares come from a survey of international air travellers, so some of the year-to-year change is sampling noise, and they are shares of travellers with that purpose, not counts of people. The board's international figures use a different model and are not compared with these.
How much do visitors spend in Los Angeles?
On the tourism board's measure, visitors generated more business in 2025 than in the record year of 2019, in dollars not adjusted for inflation. The board counts total business sales, including knock-on effects, so its figure is larger than visitor spending itself.
View data table
| Period | Value |
|---|---|
| 2019 | $37.8bn |
| 2022 | $34.5bn |
| 2025 | $42.6bn |
- Visitor activity in 2025 came to about $118 million of business sales every day. (Los Angeles Tourism (2025 economic impact release), Jul 2026)
- Visitors drove $3.4 billion of state and local tax revenue in 2025, which the board says saved the average Los Angeles County household about $1,000 in annual taxes. (Los Angeles Tourism (2025 economic impact release), Jul 2026)
- The board says the visitor industry contributed $305 million to the City of Los Angeles General Fund in the last fiscal year. (Los Angeles Tourism (2025 economic impact release), Jul 2026)
- For 2022 the board estimated $34.5 billion of total business sales, 91% of the 2019 level, and $3 billion of state and local taxes, including $287 million to the City's General Fund, or $893 for each county household. (Los Angeles Tourism (2022 economic impact release), May 2023)
- Visitors drove a record $37.8 billion to local businesses in 2019. (Los Angeles Tourism (Facts About LA), 2023)
- An earlier board estimate put direct visitor spending in 2022 at over $22 billion, a narrower measure than total business sales. (Los Angeles Tourism (Facts About LA), 2023)
These are Tourism Economics estimates for Los Angeles Tourism. Total business sales add indirect and induced effects to direct spending, and the tax figures are modelled the same way. The $305 million is the board's own statement, and it does not say which taxes it covers. The state travel study in the next section is a separate study that counts direct spending only, so the two are not compared. Dollars are not adjusted for inflation.
What does California's state travel study say about Los Angeles County?
The state travel study shows direct travel spending in Los Angeles County flat in 2025 while California as a whole set a record. Hotel guests account for more than half of what visitors spend in the county.
View data table
| Period | Value |
|---|---|
| 2015 | $26.8bn |
| 2016 | $28.0bn |
| 2017 | $29.9bn |
| 2018 | $32.0bn |
| 2019 | $32.7bn |
| 2020 | $13.2bn |
| 2021 | $21.7bn |
| 2022 | $31.0bn |
| 2023 | $33.8bn |
| 2024 | $35.1bn |
| 2025 | $35.1bn |
- Direct travel spending rose in 2025 in all of California's five largest counties except Los Angeles. In Los Angeles County it was $32.7 billion in 2019, $13.2 billion in 2020 and $31.0 billion in 2022. (Visit California (Dean Runyan county impacts), Apr 2026)
- Visitors to Los Angeles County spent $26.4 billion in 2025: $14.3 billion, or 54%, by hotel and motel guests and $9.4 billion, or 36%, by all other visitors, such as day visitors and people staying with friends. (Visit California (Dean Runyan county impacts), Apr 2026)
- Direct travel industry earnings in the county were $18.0 billion in 2025, up 2.1%, against $15.5 billion in 2019. (Visit California (Dean Runyan county impacts), Apr 2026)
- Travel generated $15.1 billion of the county's $204.2 billion of taxable sales in 2025, or 7.4%. (Visit California (Dean Runyan county impacts), Apr 2026)
- Travel generated $3.21 billion of direct state and local tax revenue in the county in 2025, $1,826.7 million local and $1,388.1 million state, equal to $941 for each resident household. (Visit California (Dean Runyan county impacts), Apr 2026)
- Across California, travel spending reached a record $158.9 billion in 2025, up 1.7% from $156.2 billion in 2024, and travel generated $13.6 billion of state and local taxes. These are state figures. (Visit California (economic impact of travel), 2026)
- California added 4,350 travel-related jobs in 2025, for about 1.2 million across the state, while international visitor spending in the state fell to $25 billion. (Office of the Governor of California, May 2026)
- Visit California forecasts 276.3 million visitors to the state in 2026, up 1.8%, and visitor spending of $166.3 billion, up 4.7%. These are state forecasts. (Visit California (travel forecast), Oct 2026)
The county figures come from the statewide study prepared by Dean Runyan Associates for Visit California, and the 2025 figures are preliminary. They count direct impacts only, with no multiplier effects, so they are much smaller than the tourism board's total business sales and are not compared with them. Visitor spending leaves out other travel spending, such as travel agencies and residents' air fares, which makes up the rest of direct travel spending. California figures cover the whole state. Dollars are not adjusted for inflation.
How many hotel rooms does Los Angeles have, and how full are they?
Hotels in the City of Los Angeles were fuller in the first nine months of 2026 than a year earlier, and room rates rose faster than occupancy. The wider Los Angeles area has well over a thousand hotels.
- Revenue per available room was $163.52 from January to September 2026, up 9.8% from $148.92; a year earlier occupancy was 72.7% and the average rate $204.77. (Los Angeles Tourism (TMD hotel metrics, STR data), Oct 2026)
- The same hotels sold 7.5 million room nights from January to September 2026, up 2.6% from 7.3 million. (Los Angeles Tourism (TMD hotel metrics, STR data), Oct 2026)
- The tourism marketing district charges hotels of 50 or more rooms in the City of Los Angeles 2% of room revenue, for an annual budget of about $37,800,000. (Los Angeles Tourism Marketing District (district plan), Feb 2025)
- The district's list of assessed hotels, as of July 2024, runs to about 190, 63 of them in Downtown and the LA Metro area, 39 in the San Fernando Valley and 30 in Hollywood. (Los Angeles Tourism Marketing District (district plan), Feb 2025)
- The Los Angeles area has 1,373 hotels with more than 115,000 rooms, and 18 hotel projects under construction will add more than 2,000 rooms by 2027. (Los Angeles Tourism (2025 trade flyer), Feb 2025)
- Hotels sold nearly 30 million room nights in 2022, 96.3% of the 2019 record, and in May 2023 the board forecast 31 million for 2023. (Los Angeles Tourism (2022 economic impact release), May 2023)
- The Los Angeles Convention Center hosted 19 citywide conventions in 2025, with more than 260,000 attendees and more than 209,000 hotel room nights; more than 470 other hotel meetings and events added 254,000 room nights. (Los Angeles Tourism (2025 economic impact release), Jul 2026)
- In Santa Monica, a separate city on the coast, 422,833 hotel and motel guests stayed an average of 3.58 days in 2025 and spent $674.3 million, 67.7% of all visitor spending there. They were 10.9% of the city's 3.89 million visitors, and their number fell 20.9% on 2024. (Santa Monica Travel & Tourism (2025 summary), Jul 2026)
- Santa Monica's hotel and short-term rental tax revenue from visitors fell 13.2% to $54,426,000 in 2025. (Santa Monica Travel & Tourism (2025 summary), Jul 2026)
Occupancy, rate and room night figures cover hotels of 50 or more rooms inside the City of Los Angeles that pay the tourism marketing district assessment, from STR data published by Los Angeles Tourism. They are not county figures, and the page they come from is replaced each quarter. The 1,373 hotels figure is a board marketing figure for the wider Los Angeles area with no stated date for the count. No full-year 2025 hotel figures from a primary source were found. Santa Monica figures are survey-based estimates for that city alone.
How many short-term rentals are there in Los Angeles?
Far more homes are advertised as short-term rentals in the City of Los Angeles than are registered with its Home-Sharing scheme. Hollywood has the most of both.
- The City had 4,057 active Home-Sharing registrations on 26 February 2024, 2,764 regular and 1,293 extended, about 0.3% of its 1,549,889 homes; 16,122 registrations had been issued since the scheme began on 1 July 2019. (LA City Planning (short-term rental report), Mar 2024)
- City Planning counted 14,117 active short-term rental listings advertising 5,278 homes on the same date, and has monitored 197,069 short- and long-term rental listings since July 2019. (LA City Planning (short-term rental report), Mar 2024)
- Hollywood had the most active registrations of any community plan area, 615 or 15.1%, and the most active listings, 2,018 or 14.2%, ahead of Wilshire and Venice. (LA City Planning (short-term rental report), Mar 2024)
- City Planning disputes a McGill University estimate of 3,300 active listings a day, saying its own count is more than four times that. (LA City Planning (short-term rental report), Mar 2024)
- A regular registration lets a host rent out their main home for up to 120 days a year; more nights need an extended registration. (LA City Planning (Home-Sharing guidelines), Sep 2026)
- Short-term rental occupancy tax receipts were $33.3 million in fiscal year 2024-25, and the City Controller estimates about $34.5 million for 2025-26, up 3.4%. (LA City Controller (revenue forecast), Mar 2026)
- Guests in short-term vacation rentals spent $2.7 billion in Los Angeles County in 2025, 10% of all visitor spending there. (Visit California (Dean Runyan county impacts), Apr 2026)
Registration and listing counts cover the City of Los Angeles only; Santa Monica, West Hollywood and other cities in the county run their own schemes. Listings exceed homes because one home can be advertised on several platforms. No official count later than February 2024 was found. The rental spending figure comes from the state travel study and covers the whole county.
How much does the Los Angeles hotel tax raise?
Hotel tax receipts in the City of Los Angeles have been flat since 2022-23 and are expected to dip in 2025-26. Voters rejected a rise in the rate in June 2026.
View data table
| Period | Value |
|---|---|
| 2022-23 | $274.2m |
| 2023-24 | $275.0m |
| 2024-25 | $272.4m |
| 2025-26 est. | $262.9m |
| 2026-27 proj. | $271.8m |
- The City Controller estimates hotel occupancy tax receipts of $262.9 million in 2025-26, 3.5% or $9.6 million below 2024-25, and projects $271.8 million for 2026-27. (LA City Controller (revenue forecast), Mar 2026)
- With short-term rentals added, the combined occupancy tax is estimated at $297.3 million for 2025-26, $17.6 million or 5.6% below budget. (LA City Controller (revenue forecast), Mar 2026)
- Receipts fell 56.5% in 2020-21, during the pandemic, then rose 116.6% in 2021-22 and 29.7% in 2022-23; before that, growth averaged 11.4% a year through 2018-19. (LA City Controller (revenue forecast), Mar 2026)
- The tax rate is 14%. Proposition TT would have raised it to 16% through 2028 and 15% after that, which the Controller estimated would bring in about $22 million to $44 million a year. (LA City Controller (revenue forecast), Mar 2026)
- Voters rejected Proposition TT at the election on 2 June 2026, so the rate did not change. (LA City Council (Prop TT result), Jun 2026)
- The Greater Los Angeles Convention & Visitors Bureau Trust Fund, a City fund for the tourism board, received $23.5 million in 2024-25 and is estimated at $23.4 million for 2025-26. (LA City Controller (revenue forecast), Mar 2026)
- After the January 2025 fires, the Mayor asked for a report on hotel tax relief for people who stayed in a hotel between 7 January and 6 April 2025 because their home was damaged or destroyed. (Office of the Mayor of Los Angeles (Executive Order No. 3), Jan 2025)
Figures are City of Los Angeles hotel occupancy tax receipts by fiscal year, July to June, from the City Controller's March 2026 revenue forecast. The 2025-26 figure is an estimate and 2026-27 a projection. Short-term rental tax is reported separately. Santa Monica, Beverly Hills, West Hollywood, Pasadena, Long Beach and other cities in the county levy their own tax, so this is not a county total.
How many passengers fly into Los Angeles?
LAX is still well below its 2019 record, and traffic fell again in 2025 and in the first nine months of 2026. Most of the shortfall is in domestic travel.
View data table
| Period | Value |
|---|---|
| 2015 | 74.96m |
| 2016 | 80.92m |
| 2017 | 84.56m |
| 2018 | 87.53m |
| 2019 | 88.07m |
| 2020 | 28.78m |
| 2021 | 48.01m |
| 2022 | 65.92m |
| 2023 | 75.06m |
| 2024 | 76.59m |
| 2025 | 73.71m |
- LAX handled a record 88,068,013 passengers in 2019 and 28,779,527 in 2020. (LAWA (10-year passenger summary), 2026)
- In 2025 LAX had 50,111,736 domestic passengers, down 4.73%, and 23,597,858 international passengers, down 1.62%. (LAWA (December 2025 traffic report), Jan 2026)
- In 2019 LAX had 62,371,691 domestic and 25,696,322 international passengers. (LAWA (top carriers 2019), 2019)
- From January to September 2026 LAX handled 54,735,592 passengers, down 1.29% on the same months of 2025; international passengers fell 2.38% to 17,444,223. (LAWA (September 2026 traffic report), Oct 2026)
- LAX handled 2,293,049 tons of air cargo and 580,996 aircraft movements in 2025, and 11,468,555 passengers cleared US customs there. (LAWA (December 2025 traffic report), Jan 2026)
- The Tom Bradley International Terminal handled 14,092,126 passengers in 2025, 13,046,000 of them on international flights. (LAWA (terminal traffic report), Jan 2026)
- LAX was the fifth-busiest airport in North America in 2025, behind Atlanta, Dallas Fort Worth, Chicago O'Hare and Denver. (ACI-NA (2025 airport rankings), Jul 2026)
- LAX traffic in 2025 was 16.3% below 2019, and the airport ranked 11th in the world in 2024. (ACI World (2025 airport rankings), Jul 2026)
- Delta was the largest airline at LAX in 2025, with 13,923,547 passengers or 18.89%, ahead of United (16.10%) and American (15.34%); the ten largest airlines carried 76.65% of passengers. (LAWA (top carriers 2025), Jan 2026)
- From January to September 2026 Delta's share rose to 19.70%, and Air France entered the LAX top ten. (LAWA (top carriers 2026), Oct 2026)
Passenger counts add arrivals and departures and include residents and connecting passengers, so they are not a count of visitors. International passengers include US residents flying abroad, and customs arrivals count passengers, not people. The 2026 monthly figures are preliminary. The world ranking is ACI's preliminary table. Cargo is in short tons. LAWA's carrier reports give slightly different totals for some years from its 10-year summary, so each chart uses one source.
How else do visitors get to and around Los Angeles?
Cruise passenger numbers at the Port of Los Angeles have more than doubled since 2019, and Union Station is the busiest Amtrak station in California. Car rentals at LAX fell faster than air travel in 2025.
View data table
| Period | Value |
|---|---|
| 2015 | 592k |
| 2016 | 602k |
| 2017 | 499k |
| 2018 | 519k |
| 2019 | 650k |
| 2020 | 174k |
| 2021 | 152k |
| 2022 | 996k |
| 2023 | 1.32m |
| 2024 | 1.11m |
| 2025 | 1.62m |
- The port handled 241 cruise ship calls in 2025, against 183 calls and 1,112,893 passengers in 2024; the previous high was 1,323,313 passengers in 2023. (Port of Los Angeles (cruise statistics), 2026)
- The port has chosen Pacific Cruise Terminals, a joint venture of Carrix and JLC Infrastructure, to build a new cruise centre in the Outer Harbor. (Port of Los Angeles (State of the Port), Jan 2026)
- Los Angeles Union Station had 1,066,614 Amtrak boardings and alightings in the 2025 fiscal year, the most in California, ahead of Sacramento with 764,100, out of 8,862,479 across the state. (Amtrak (California fact sheet FY2025), FY2025)
- In the 2024 fiscal year the station had 1,053,965 Amtrak boardings and alightings. (Amtrak (California fact sheet FY2024), FY2024)
- LA Metro recorded 25,847,617 boardings in July 2026, 8.79% more than in July 2025, and rail ridership rose 16.84%; a further 212,865 rides on shuttle routes to World Cup matches are not in the total. (LA Metro, Aug 2026)
- Rental car companies at LAX wrote 2,160,459 agreements in 2025, down 5.0% on 2024, with gross revenue of $736,800,110, down 9.7%; Hertz had 19.3% of revenue. (LAWA (rental car statistics), Feb 2026)
Cruise figures are by calendar year, and the port does not say whether they count both embarking and disembarking passengers, so they should not be read as a count of people. Amtrak figures count intercity boardings and alightings only, not Metrolink or Metro, and Amtrak's code for Union Station is LAX. Metro boardings are mostly by residents. Rental car figures cover on-airport companies and come from unaudited reports.
When is the best time to visit Los Angeles?
Summer is the busiest season at LAX and February the quietest. Late summer and early autumn are the warmest and driest months, and most of the year's rain falls in winter.
View data table
| Period | Value |
|---|---|
| Jan | 5.50m |
| Feb | 4.91m |
| Mar | 6.02m |
| Apr | 6.06m |
| May | 6.45m |
| Jun | 6.84m |
| Jul | 7.18m |
| Aug | 6.69m |
| Sep | 5.81m |
| Oct | 6.24m |
| Nov | 5.71m |
| Dec | 6.31m |
- July 2025 was the busiest month at LAX, with 7,177,937 passengers, 1.88% fewer than in July 2024. (LAWA (July 2025 traffic report), Aug 2025)
- February 2025 was the quietest month, with 4,910,372 passengers, down 7.13% on February 2024. (LAWA (February 2025 traffic report), Mar 2025)
- In July 2026, when Los Angeles hosted World Cup matches, LAX handled 7,064,222 passengers, 1.58% fewer than a year earlier. (LAWA (July 2026 traffic report), Aug 2026)
- Downtown Los Angeles has an average high of 84.0F in August, the warmest month, and 67.4F in December; average lows run from 48.2F in December to 65.4F in August. (NOAA, 2021)
- Downtown averages 25.6 days a year at 90F or hotter, and rain of 0.01 inches or more falls on 21.4 days; the average temperature across the year is 65.8F. (NOAA, 2021)
- At LAX, on the coast, the average high peaks at 76.7F in August and is still 76.5F in September and 74.4F in October. (NOAA, 2021)
- LAX averages 4.8 days a year at 90F or hotter. (NOAA, 2021)
- Downtown gets 14.25 inches of rain in a normal year. February is the wettest month, with 3.64 inches, and June to September together get 0.24 inches. (NOAA, 2021)
Monthly airport counts come from LAWA's monthly traffic reports, include residents and can be revised slightly later. Temperatures are 1991-2020 climate normals in degrees Fahrenheit for the Downtown USC campus and LAX stations. No free official monthly hotel occupancy series for the city was found, so airport counts are used to show the seasons.
What are the most visited attractions in Los Angeles?
The beaches draw by far the largest crowds, and beach visits have risen each year since 2023. Free attractions such as Griffith Observatory also draw more than a million visitors a year.
View data table
| Period | Value |
|---|---|
| 2023 | 34.9m |
| 2024 | 41.3m |
| 2025 | 45.4m |
- Beach visits were about 41,311,387 in 2024 and 34,894,826 in 2023, on lifeguard estimates. (LA County Fire Department (2025 statistical summary), Jul 2026)
- County lifeguards made 11,714 ocean rescues in 2025, up from 7,580 in 2024, and answered 12,812 medical calls; there were 2 drownings. (LA County Fire Department (2025 statistical summary), Jul 2026)
- Griffith Observatory has welcomed over 85 million visitors since it opened in 1935, and calls itself the most visited public observatory in the world. (Griffith Observatory, 2026)
- 8 million people have looked through the Observatory's Zeiss 12-inch telescope, and more than 18 million have seen a live show in its planetarium. (Griffith Observatory, 2026)
- The Los Angeles Zoo, owned and run by the City, receives more than 1.5 million visitors a year on its 133 acres, home to more than 1,700 animals of more than 270 species. (Los Angeles Zoo, 2026)
- LACMA welcomed more than 60,000 visitors to its free Block Party on 20 June 2026, for the opening of the David Geffen Galleries, and nearly 80,000 over five days. (LACMA, Jun 2026)
- The Dodgers averaged 49,537 fans a game in 2025, beating the 2019 season record of 3,974,309; attendance was 3,941,251 in 2024. (Los Angeles Dodgers (MLB release), Sep 2025)
- The LA Phil sold over 158,000 tickets for 17 classical programmes at the Hollywood Bowl in 2026, a record, beating about 140,000 in 2017 by 13%. (LA Phil (Hollywood Bowl release), Sep 2026)
Beach figures are approximate lifeguard estimates of visits, not people, and include residents; they cover the beaches guarded by Los Angeles County lifeguards along more than 72 miles of coast, and Long Beach, which has its own lifeguards, is not included. The Observatory and Zoo figures are standing annual figures with no year attached. Dodgers attendance is for the regular season only, and the Hollywood Bowl figure covers classical programmes only. No primary annual figure was found for Universal Studios Hollywood, the Getty or LACMA. Disneyland is in Orange County and is not included.
What do the World Cup and the 2028 Olympics mean for Los Angeles tourism?
Los Angeles hosted World Cup matches in 2026 and will host the Olympic and Paralympic Games in 2028, its third Olympics. Early ticket sales for 2028 were strong, but the economic gains are forecasts, not results.
- FIFA set the World Cup capacity of Los Angeles Stadium, SoFi Stadium in Inglewood, at 70,492. (FIFA, Jun 2026)
- Before the tournament, the host committee forecast $892 million of total economic impact for Los Angeles County, including $515 million of direct visitor spending, $338 million of wages, $50 million of county tax and $36 million of state tax, and said total benefits could exceed $1.1 billion. (LA World Cup 26 Host Committee, 2026)
- Los Angeles Tourism reported more than 560,000 fans at eight matches at Los Angeles Stadium and more than 250,000 at the fan festival and fan zones. (Los Angeles Tourism (World Cup release), Jul 2026)
- The Olympic Games run from the opening ceremony on 14 July 2028 to the closing ceremony on 30 July, with 51 sports at 49 competition venues in 18 zones. (LA28 (competition schedule), Nov 2025)
- The Paralympic Games follow from 15 to 27 August 2028. (Los Angeles Tourism (World Cup release), Jul 2026)
- The Games will bring together more than 15,000 athletes, make Los Angeles the third city to host the Olympics three times, after 1932 and 1984, and be the first since 1948 to build no new permanent venues. (LA28 (ticket release), Apr 2026)
- Buyers in 85 countries and all 50 US states bought tickets in the first drop, and roughly half a million $28 tickets went to residents of Los Angeles and Oklahoma City in a locals presale. (LA28 (ticket release), Apr 2026)
- A City Council motion says LA28 has presented a $7.15 billion budget that does not include security, and that preliminary estimates put security alone at more than $1 billion. (LA City Council (LA28 motion), Apr 2026)
- The Los Angeles Convention Center, an Olympic venue, has 2.4 million square feet of space and 64 meeting rooms. (Los Angeles Convention Center, 2026)
- Its expansion will give it over 900,000 square feet of exhibit space; building will pause for the Games from June to October 2028, with completion due by spring 2029. (Los Angeles Convention Center (expansion FAQs), 2026)
The World Cup economic figures are a forecast made before the tournament, not a measured result. Ticket sales count tickets, not people, and include football matches at stadiums elsewhere in the US. Venue and sport counts cover the whole Games, including some events outside Los Angeles. The budget figures come from a City Council motion citing LA28, not from LA28's own budget papers. SoFi Stadium is in Inglewood, a separate city in Los Angeles County.
How many jobs does tourism support in Los Angeles?
The answer depends on the measure. The tourism board, the state travel study and the federal payroll count each give a different figure, and they are not added together or compared. On the federal count, leisure and hospitality jobs are close to, but still below, their 2019 high.
View data table
| Period | Value |
|---|---|
| 2015 | 203.2k |
| 2016 | 216.5k |
| 2017 | 223.2k |
| 2018 | 232.2k |
| 2019 | 240.0k |
| 2020 | 180.2k |
| 2021 | 183.2k |
| 2022 | 210.5k |
| 2023 | 220.9k |
| 2024 | 225.3k |
| 2025 | 224.2k |
- Los Angeles Tourism says visitors supported more than 530,000 jobs in the visitor industry across Los Angeles County in 2025. (Los Angeles Tourism (2025 economic impact release), Jul 2026)
- For 2022 the board counted more than 528,200 tourism-related jobs. (Los Angeles Tourism (2022 economic impact release), May 2023)
- The state travel study counts 224,150 jobs directly supported by travel in Los Angeles County in 2025, down 0.5% from 225,300 in 2024 and below the 2019 peak of 240,000. (Visit California (Dean Runyan county impacts), Apr 2026)
- On the federal payroll count, leisure and hospitality jobs in the county fell from 547,500 in February 2020 to 294,800 in April 2020; the pre-pandemic high was 558,800 in October 2019. (BLS (leisure and hospitality jobs), Nov 2026)
- There were 514,800 leisure and hospitality jobs in January 2025, against 528,500 in January 2024, and 527,900 in January 2026. (BLS (leisure and hospitality jobs), Nov 2026)
- Leisure and hospitality jobs reached 551,100 in June 2026, and stood at 541,700 in September 2026 (preliminary). (BLS (leisure and hospitality jobs), Nov 2026)
- Hotels and other accommodation employed 50,200 people in August 2026, against 54,500 in August 2019 and 20,600 in January 2021. (BLS (accommodation jobs), Nov 2026)
The three measures count different things. The board's figure is modelled jobs supported by visitor spending, including indirect and induced jobs. The state study counts jobs directly supported by travel, including the self-employed, and its 2025 figures are preliminary. The BLS figures count payroll jobs located in Los Angeles County in leisure and hospitality, serving residents as well as visitors; they are not seasonally adjusted, so only the same months are compared. BLS does not attribute the fall in January 2025 to any cause.
Is Los Angeles safe for visitors?
Recorded crime in the City of Los Angeles fell in 2025, and homicides were at their lowest level in decades. Both violent and property crime fell on 2024.
View data table
| Period | Value |
|---|---|
| 2019 | 258 |
| 2020 | 351 |
| 2021 | 401 |
| 2022 | 387 |
| 2023 | 324 |
| 2024 | 280 |
| 2025 | 225 |
- The Los Angeles Police Department reported 25,862 violent crimes in 2025, down 11.1% from 29,089 in 2024 and below 29,400 in 2019, and 86,604 property crimes, down 15.3% from 102,289. (California DOJ (OpenJustice), Jul 2026)
- Robbery fell to 7,230 in 2025, aggravated assault to 17,050, burglary to 11,949 and motor vehicle theft to 20,093. (California DOJ (OpenJustice), Jul 2026)
- Homicides in the city peaked at 1,094 in 1992, and recorded violent crime at 89,875 in 1991. (California DOJ (OpenJustice), Jul 2026)
- The City says the LAPD's 2025 crime report showed a 19% fall in homicides on 2024, the fewest since 1966, and that 68% of 2025 homicide cases were cleared. (City of Los Angeles (LAPD 2025 crime report), Feb 2026)
Counts are offences reported by the LAPD to the California Department of Justice. They cover the City of Los Angeles only, not the county, and residents as well as visitors, and they are counts, not rates. The LAPD's own year-end report uses a slightly different homicide count from the state data. The violent crime series jumps between 2014 and 2015, most likely because of changes in how offences were classified, so long-run comparisons of violent crime should be read with care; homicide counts are not affected.
Glossary
- Los Angeles Tourism
- The Los Angeles Tourism & Convention Board, the city's official tourism board, which publishes visitor and spending estimates modelled by Tourism Economics.
- Total business sales
- The board's headline economic measure: direct visitor spending plus indirect and induced effects in the wider economy.
- Direct travel spending
- Spending by travellers counted in the state travel study prepared by Dean Runyan Associates for Visit California, with no multiplier effects.
- TOT
- Transient occupancy tax, the hotel tax charged by the City of Los Angeles on stays in hotels and short-term rentals.
- TMD
- The Los Angeles Tourism Marketing District, which charges City hotels of 50 or more rooms an assessment to fund tourism marketing.
- ADR
- Average daily rate, the average price paid for a hotel room per night.
- RevPAR
- Revenue per available room: room revenue divided by all rooms available, whether sold or not.
- NTTO
- The National Travel and Tourism Office, the federal office that estimates overseas visitors to US states and cities from a survey of air travellers.
- Overseas visitors
- Foreign visitors other than those from Canada and Mexico, in the NTTO count.
- LAWA
- Los Angeles World Airports, the City department that owns and runs LAX.
- BLS
- The Bureau of Labor Statistics, the federal body that counts payroll jobs by industry and area. Its Los Angeles figures cover Los Angeles County.
- LA28
- The organising committee for the 2028 Olympic and Paralympic Games in Los Angeles.
Methodology and sources
Visitor and spending figures come from Los Angeles Tourism, the city tourism board, and each is labelled with the release it comes from; its 2023 and 2024 releases could not be opened at the source, so no change on 2024 is given. County travel spending and direct jobs come from the state travel study prepared by Dean Runyan Associates for Visit California, linked to the copy of the report opened during research, which is hosted by a local visitor bureau. The hotel tax comes from the City Controller, hotel figures from the tourism board's STR-based district report, overseas visitors from NTTO, payroll jobs from BLS, airport figures from LAWA and ACI, cruise figures from the Port of Los Angeles, beaches from the Los Angeles County Fire Department, crime from the California Department of Justice and climate normals from NOAA. Each number links to the body that produced it, with the date. Measures that count different things, such as the board and state spending studies and the three jobs counts, are given separately and are not merged or compared. Forecasts are labelled as forecasts. Items we could not confirm at the primary source, including recent Home-Sharing counts and museum attendance, are left out. The page is reviewed monthly and the date is shown at the top.
- ACI World (2025 airport rankings) · Jul 2026
- ACI-NA (2025 airport rankings) · Jul 2026
- Amtrak (California fact sheet FY2024) · FY2024
- Amtrak (California fact sheet FY2025) · FY2025
- BLS (accommodation jobs) · Nov 2026
- BLS (leisure and hospitality jobs) · Nov 2026
- California DOJ (OpenJustice) · Jul 2026
- City of Los Angeles (LAPD 2025 crime report) · Feb 2026
- FIFA · Jun 2026
- Griffith Observatory · 2026
- LA City Controller (revenue forecast) · Mar 2026
- LA City Council (LA28 motion) · Apr 2026
- LA City Council (Prop TT result) · Jun 2026
- LA City Planning (Home-Sharing guidelines) · Sep 2026
- LA City Planning (short-term rental report) · Mar 2024
- LA County Fire Department (2025 statistical summary) · Jul 2026
- LA Metro · Aug 2026
- LA Phil (Hollywood Bowl release) · Sep 2026
- LA World Cup 26 Host Committee · 2026
- LA28 (competition schedule) · Nov 2025
- LA28 (ticket release) · Apr 2026
- LACMA · Jun 2026
- LAWA (10-year passenger summary) · 2026
- LAWA (February 2025 traffic report) · Mar 2025
- LAWA (July 2025 traffic report) · Aug 2025
- LAWA (July 2026 traffic report) · Aug 2026
- LAWA (monthly traffic reports) · Jan 2026
- LAWA (rental car statistics) · Feb 2026
- LAWA (September 2026 traffic report) · Oct 2026
- LAWA (terminal traffic report) · Jan 2026
- LAWA (top carriers 2019) · 2019
- LAWA (top carriers 2025) · Jan 2026
- LAWA (top carriers 2026) · Oct 2026
- Los Angeles Convention Center · 2026
- Los Angeles Convention Center (expansion FAQs) · 2026
- Los Angeles Dodgers (MLB release) · Sep 2025
- Los Angeles Tourism (2022 economic impact release) · May 2023
- Los Angeles Tourism (2025 economic impact release) · Jul 2026
- Los Angeles Tourism (2025 trade flyer) · Feb 2025
- Los Angeles Tourism (Facts About LA) · 2023
- Los Angeles Tourism (TMD hotel metrics, STR data) · Oct 2026
- Los Angeles Tourism (wildfire statement) · Jan 2025
- Los Angeles Tourism (World Cup release) · Jul 2026
- Los Angeles Tourism Marketing District (district plan) · Feb 2025
- Los Angeles Zoo · 2026
- NOAA · 2021
- NOAA · 2021
- NOAA · 2021
- NOAA · 2021
- NTTO (business visitor profile) · 2026
- NTTO (holiday visitor profile) · 2026
- Office of the Governor of California · May 2026
- Office of the Mayor of Los Angeles (2018 release) · Jan 2018
- Office of the Mayor of Los Angeles (Executive Order No. 3) · Jan 2025
- Port of Los Angeles (cruise statistics) · 2026
- Port of Los Angeles (State of the Port) · Jan 2026
- Santa Monica Travel & Tourism (2025 summary) · Jul 2026
- Visit California (Dean Runyan county impacts) · Apr 2026
- Visit California (economic impact of travel) · 2026
- Visit California (travel forecast) · Oct 2026